Middle East Petroleum & Gas Conference

We are pleased to share with you our partnership with Conference Connection in the organization of the 24th MPGC, which will take place at the Jumeirah Etihad Towers, Abu Dhabi, from 24th to 26th of April. Enclosed you will find the brochure of this exiting and reputed conference. Please, contact us for further information or if you want to be part of the conference.


MPGC2016 Brochure_12pp_WB

A promising start of 2016

We have to admit that we were concerned about the exhibition industry’s outlook for 2016 in the Middle East. With the oil price at historical low levels many companies in the region were impacted, either directly or indirectly, in their turnover levels. As a natural consequence we expected many of them to reduce their budgets for promotions and exhibitions. However, the impact on our repeat business has, so far, been minimal. At the same time, thank to our reputation for quality and reliability coupled with our marketing efforts, we are pleased to see new business coming our way.

Since the beginning of the year, we had a significant presence in all of the major exhibitions; INTERSEC, ARAB HEALTH, AEEDC, GULFOOD, MEE, CABSAT, and in most of them we saw a record number of exhibitors and a solid number of visitors. Our preliminary conclusion this early in the year is that the commitment and trust of companies around the world in the Middle East market is still intact and the appetite for expansion and new opportunities will continue to fuel the exhibition industry during these years of transition.

We, at RED International, are convinced of the market opportunities as Dubai 2020 looms closer and are ready to commit our resources to grow with our clients.

Celebrating a successful move!

We are excited to share with you the big news about our move to our new premises. Business is growing fast in all our business areas; exhibition stands, interior solutions and event management.  We were lucky to find just the right place for us, with office and warehouse space combined. The location is excellent, easily accessible and closer to our partners and suppliers. We have a larger storage and production areas and a more comfortable office.

This was a real team effort in which everyone played a role.  A big thank-you to the entire team!

I truly hope you take the time to visit us soon!


RED International in Dubai with Eduardo Braun: Leadership’s DNA 2015

Eduardo Braun has met with the world’s greatest political and business leaders and shares their insights with you. Director of the World Business Forum -the first global multimedia management company- for over 12 years, Eduardo interviewed many history-making personalities like William Jeferson Clinton, Rudy Giuliani, Tony Blair, Mikhail Gorbachev, Felipe González, Ingrid Betancourt, Alvaro Uribe or the Nobel Prize winners Muhammad Yunus, Joseph Stiglitz and Paul Krugman. He received lessons on management from gurus such as Tom Peters, Peter Drucker, Michael Porter, Philip Kotler, and Ram Charan. Business leaders from the most successful companies like Jack Welch, Michael Eisner, Herb Kelleher, and George Lucas shared their experiences and their path to success with him.

Eduardo Braun is a visionary. He has developed a truly substantive, timely, and world-class program for business leaders. He is also an insightful and provocative interviewer who conducts both an enjoyable and also highly constructive conversation



Eduardo selects conversations from his TV interviews – which reached over 25 countries and 14 Million homes – and back-stage anecdotes. Eduardo is an engineer from the University of Buenos Aires (Argentine), he has an MBA from the Wharton School, University of Pennsylvania and worked in the US and Europe for almost a decade in companies such as Booz Allen & Hamilton.

Why creating and sustaining the appropriate Organizational Culture is the ultimate Competitive Advantage?

Taking a selection of concepts and ideas from great leaders, Eduardo Braun shares the lessons learned and adds his own conclusions. The presentation opens the audience heart and mind to the importance of Organizational Culture. What is Culture? How can leaders leverage it? How can they multiply business results? Topics include:

  • Culture multiplies results!
  • Defining Culture, what makes it the key to success?
  • Leadership or Business as usual? Unveiling a Two-Tier Framework.
  • The 5 Key Roles of Leadership as seen by the world’s greatest leaders.
  • Establishing the Vision; why it is a necessary first step.
  • Selecting and managing Talent; building a winning team.
  • Implementing Decision Making and empowerment. Why it is a key leadership tool to learn and build self-confdence in your team.
  • Communication, the organization’s bloodstream to build trust.
  • Creating a high performance Culture in your organization, making sure it is consistent with your Strategy.
  • GE, Southwest, Zappos.com and Apple: It’s the Culture, Stupid!

“R.E.D in the UAE’s Media” Emirates Business interview with RED International CEO, Axel Hofmann.

Axel Hofmann, CEO of R.E.D. International Exhibition Management speaks with Vinisha Prashant on UAE’s MICE sector, its advantages and areas of improvement for the industry. Please visit RED Facebook Page for full coverage of the interview.